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Community Education Initiatives



Activities in 2013-2014

DPB’s Participation in Consumer Shows

DPB participated in the North District (2013) Flower, Bird, Insect and Fish Show and the 48th Hong Kong Brands and Products Expo Fair in December 2013 and January 2014 respectively.

In both events, information panels and educational games were featured to engage the public in introducing the Scheme’s key features; “Ensure your Protection, Save with Confidence” Campaign’s bun-making videos hosted by celebrity chef Maria Cordero and 1-min infotainment starring veteran actress Helena Law Lan were also broadcast at the booth, to reinforce the public’s understanding of the DPS.

During the shows, life-sized DPS mascot standees were also present to welcome the public.

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